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DIGECOR BECOMES BURRANA
Australian in-flight entertainment product
company DigEcor has rebranded as
Burrana following its acquisition of the
IFE business from Collins Aerospace.
The rebranding is the latest change in the
Australian company which started out life
as Total Aviation Solutions and became
DigEcor in 2013 following the acquisition
of the US-based portable IFE system
developer. Burrana (an Aboriginal word
meaning to fly) brings together the
former Rockwell Collins’ PAVES family
of seatback and overhead IFE systems,
the Total Entertainment System (TES),
Enhanced TES and content services with
DigEcor ’s GLIDE, Engage, Power, PSS and
Molon Labe lines up launch customers
Molon Labe Seating plans to reveal the launch customer for its S1 staggered short-range
Economy Class seat at this year ’s Aircraft Interiors Expo, in Hamburg in April.
This order is different to the one from an unidentified Chinese airline revealed at the Future
Travel Experience conference in Las Vegas last September.
It is a “different airline on a different continent”, confirms Hank Scott, founder of Molon
Labe, declining to reveal the identity of the operator, which will take delivery of the seats
just weeks after AIX .
The Denver, Colorado-based company has spent almost a decade designing and devel-
oping its innovative seating solutions — the S1 Staggered Short-Range, the S2 Staggered
Long-Range and the original S3 Side-Slip Seat.
The S1 features a wider middle seat in a three-seat layout compared with traditional
seats — 21 inches rather than 18 inches — thanks to an innovative staggered design, with
the middle seat positioned slightly lower and back from the two seats either side, with the
armrests also being staggered. The design provides more living space for all passengers.
The S2 long-haul version is based on the same staggered principles, also providing a
wider middle seat, as well as embedded widescreen in-flight entertainment.
Both seats have been developed from Molon Labe’s S3 Side-Slip Seat which was originally
aimed at low-cost carriers, with its sliding seat design aimed at speeding up the boarding
process by increasing aisle space, as well as providing a wider middle seat.
The company is particularly keen to promote the S2 to Qantas for its ultra-long-haul
Project Sunrise. Scott, who is himself Australian, believes the S2 will be perfectly suited to
the requirements and will meet passengers’ need for a “sense of separation”. He says: “Our
long-haul staggered airline seat does just that — offer a staggered layout and even headrest
partitions to economy class passengers." — EMMA KELLY
QANTAS FINDS OUT WHAT
PASSENGERS REALLY WANT
Qantas has found out what passengers
really want on board ultra-long-haul flights,
with stationary exercise bikes and virtu-
al reality relaxation and entertainment at
the top of the list. The Australian carrier
conducted focus group research in con-
junction with the University of Sydney ’s
Charles Perkins Centre, as well as survey-
ing passengers on the airline’s direct Lon-
The research is part of Qantas’s Project
Sunrise which is planning ultra-long-haul
direct services between the east coast of
Australia and London and New York.
The airline issued the aircraft request for
proposal for Project Sunrise late last year
and is expected to make a decision on the
Airbus A350 or Boeing 777X this year, with a
view to launching services from 2022.
The top five most frequent suggestions
from passengers were to provide a “sense
of separation” experience where passen-
gers can be social, but also “zone out” with
virtual reality relaxation areas, audio mind-
fulness experiences or through a broader
in-flight entertainment experience; spaces
for gentle exercises or stretches to pro-
mote circulation and comfort; wireless,
noise-cancelling headsets; innovative cab-
in design throughout the aircraft, consider-
ing both seat and non-seat spaces to meet
passenger needs in comfort, sleep, dining,
entertainment and state of mind; and an
in-flight café. — EMMA KELLY
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