Home' Asian Aviation : AAV July August 2010 Contents Airline IT
The pace of change in the airline
IT sector "seems to be getting
faster and faster", according to
John Chapman, Amadeus' vice-
president of airlines for the Asia-
Paci c region.
"Today's technology requirements are far more
complex and greater than 20 years ago," Chapman says.
The biggest development, clearly, has been
the advent of the internet, bringing with it new
ways for customers to interact with airlines and a
corresponding surge in the volume of transactions,
placing far higher demands placed on an airline's
'back-end' systems. At the same time, the trauma of
the 11 September 2001 terrorist attacks have forced
the industry to adopt much tighter security standards,
while the International Air Transport Association
(IATA) then forced further change with its campaign
to eliminate paper tickets from the industry by May
2008, shi ing to electronic ticketing only.
IATA says e-ticketing has helped airlines simplify
their business, o ering "signi cant opportunities to
reduce costs and improve passenger convenience".
E-ticketing "reduces ticket processing charges,
eliminates the need for paper and allows greater
exibility to the passenger and the travel agent to
make changes to the itinerary," the association says.
Airlines tap IT to cut
costs, boost efficiency
With the need to cut operating costs, pressure on yields and the growth of low-fare carriers, airlines are
being forced to boost the efficiency of every aspect of their business to remain competitive. IT companies
are offering the sector innovative products to help them, writes Andrzej Jeziorski.
Australia's Qantas is one of Amadeus' key Asia-Pacific clients.
42 AsianAviation | JULY--AUGUST 2010
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